One Metre Studio
Imani, an AI-generated sprinter in black kit, running across a track-red studio with motion trails behind her
Digital ad studio

Ad creative for brands that move.

Video and image ads for sport, fitness and wellness brands, made by a digital ad studio that moves as fast as you do.

ActivewearRunningFitness appsWearablesNutritionRecoveryWellness
Sample work

Ads that move.

Every round, counted.
Built for the first step.
One rep. Heavy enough to be honest.
Fuel for the last rep.
Recovery is training too.
No gym. Just a corner.
How it works

No meetings. Just ads.

Everything runs on one short brief and email. You stay focused on your business while we make the work.

1

Brief

Fill in a 3-minute brief about your brand, product and goals.

3 minutes
2

Samples

We send 3 free sample ads made for your brand, so you see the quality first.

48 hours
3

Make

Become a partner and we deliver new ads every month, sized for every placement.

Up to 15 a month
4

Test

We tell you what to run, read the results and make more of what wins.

Every week
Tested, not guessed

More ads. Better ads. Every week.

Days

Not weeks

No shoots to book or crews to wait for. New ads land in your inbox in days.

10×

The variations

Different hooks, people, settings and formats from one brief, so you can test properly.

Data

Picks the winners

We read your results and make more of what works. Small wins every week add up to big ones.

Pricing

Priced around your brand

A new brand and an established one need different things, so we quote each one separately. See your samples first, then we agree what suits you. Every paid ad comes with full rights to run it in paid campaigns.

Ready-made

Start Line

Best for testing new ads fast

Ads from our ready-made campaigns, finished with your logo, product and message.

  • Finished video and image ads
  • Your logo, product photo, headline and button
  • Sized for TikTok, Reels, Stories and feeds
  • Delivered in 48 hours
  • No commitment
Get your sample ads →
Made for you

Own Lane

Best for ongoing, monthly ads

Ads made only for your brand, around your real products. Yours alone.

  • New ads on a rhythm we agree together
  • Built around your products and brand guidelines
  • Send us your best performers, we make more of what works
  • A round of changes on every delivery
  • Starts with free sample ads. Cancel any month.
Enquire →
No fee

Promote your brand

Best for brands with an affiliate programme

Send us your logo, product assets and an affiliate link. We make reels with our athletes training in your kit and post them on our channels.

  • Assets in, finished reels out
  • Clearly labelled as affiliate content
  • You approve before anything goes live
  • Listed on our partners page
  • We choose a small number of brands that fit
  • Organic posts on our channels. Paid-ad rights come with Start Line or Own Lane
Refer a brand

Give 20%, get 20%. Refer a brand to us. When they buy, you both get 20% off your next order.

We keep our partner list small so every brand gets our full attention. At busy times, new partners may join a short waiting list. Quotes exclude VAT.

Editor cutting vertical sports ads on a studio monitor
How we work

Every tool. One standard.

We're a digital ad studio. Strategy, design, motion, editing and the best of today's tools, AI included, all pointed at one thing: ads that look right for your brand and work where they run.

AlwaysWe build around your real products and brand guidelines.
AlwaysWe only use claims you've approved.
NeverInvented customers, fake reviews or made-up results.
Questions

Good to know

Are the samples really free?

Yes. One set of 3 sample ads per brand, watermarked so you can judge the quality before you pay anything.

Who owns the ads?

You do, once the invoice is paid. That includes the right to run them in paid campaigns on any platform.

Can you use our real products?

Yes, and we always do. Send us your product photos and we build every ad around them, creating the people, places and movement to suit your brand.

How fast is it?

Free samples within 48 hours of a complete brief. Ready-made ads within 48 hours of payment. Own Lane ads every month on a date we agree together.

Which platforms and formats?

Meta (Instagram and Facebook), TikTok and YouTube Shorts, sized as standard for vertical video (9:16) and feed posts (4:5). Square on request.

What counts as a change?

Edits to an ad we've made: wording, music, pacing, swapping a scene. Every delivery includes one round, with feedback within 7 days. A brand new concept counts as a new ad.

Are Start Line ads exclusive to us?

No. Start Line uses scenes from our ready-made campaigns, so another brand could use the same footage with their own branding. If you want ads made only for you, that is Own Lane.

What does the partner programme cost?

Nothing up front. We earn a commission when someone buys through our affiliate link, and we choose a small number of brands that fit. We cannot promise clicks or sales.

Can we run partner programme reels as paid ads?

No. Those reels are organic posts on our channels. If you want ads to run in your own paid campaigns, with full rights, that is Start Line or Own Lane.

How does the referral work?

Ask the brand to mention you in the "Who sent you?" box on the brief. When they buy, you both get 20% off your next order.

How much does it cost?

It depends on your brand, what you need and how often. Send your brief, see your samples, and we will send a clear quote. No surprises.

How do we pay?

By card through a secure Stripe link. Ready-made ads are paid up front. Made-for-you work is paid at the start of each month, and you can cancel any month.

Get your samples

Let's make your next ads

Tell us about your brand and what you need. New partners get 3 sample ads made for their brand, on us, within 48 hours.

1Fill in the brief. It takes about 3 minutes.
2Get your samples by email within 48 hours.
3Like them? We send a quote and start.

Questions? Email

Main goal
Where your ads run
Interested in
One set of free samples per brand.